💡 Quick answer — and why you care
If you’re asking “where is OnlyFans based?” — the short version: the platform operates from London, but its ownership, money flows and leadership live across borders. That matters because HQ location affects banking, filings and local regulation; owner residency affects where big dividends end up; and creators want to know who’s running the ship when policies, payouts and product direction change.
This piece breaks it all down: the legal HQ and public face in London, the financials and who actually pockets the cash, why OnlyFans is recruiting non-adult creators now, and what creators should watch next. I’ll mix company filings and industry context with recent reporting and social chatter so you can decide where the platform sits in 2025 — and whether it’s the right home for your content or fandom.
📊 Data snapshot — OnlyFans: HQ, ownership and scale
🧭 | 🏢 | 💰 | 📈 | 🧑⚖️ |
---|---|---|---|---|
Entity | OnlyFans (operational HQ) | — | — | — |
Holding company | Fenix International (UK-registered) | $485.500.000 (profit, year to 30 Nov 2023) | 220.000.000 registered users (2023) | Owned by Leonid Radvinsky |
Creators | — | Creators keep 80% of subscriptions | 3.000.000 creators (2023) | — |
Owner payouts | — | >$1.000.000.000 dividends (last 3 reported years) | — | Owner resides in Florida (US) |
This table highlights the split reality: operational presence and brand identity sit in London, but the money and owner residency are international. The profit figure comes from Fenix International’s filings for the year ending 30 Nov 2023, while user and creator counts reflect 2023 estimates. That split explains why OnlyFans can say “based in London” while major decisions and payouts trace to an owner living in Florida.
📢 Why HQ vs ownership matters (and the recent push to diversify)
OnlyFans began in 2016, launched by British father-and-son duo Guy and Tim Stokely. Over time it grew into a global subscription machine, famous (and controversial) for adult content but increasingly courting fitness trainers, comedians and singers to broaden its audience and reduce reputation risk.
The platform’s growth is visible in the books. Fenix International — the holding company — reported roughly $485.5 million profit in the year to 30 November 2023, a 20% uptick year-over-year, while Leonid Radvinsky, who acquired a majority stake in 2018, has pulled out more than $1 billion in dividends across the last three reported years in UK filings. Radvinsky’s background — born in Ukraine, raised in Chicago, now based in Florida — is relevant because where an owner lives affects how and where money is spent, invested and taxed.
Why the diversification push? A few reasons:
- Risk management: leaning less on adult-only perception reduces merchant and payout friction.
- Growth: fitness, comedy and exclusive music can tap broader subscriber pockets.
- PR and partnerships: non-adult creators open opportunities for mainstream sponsorships and features.
Still, the adult economy remains core. Creators keep around 80% of subscription revenue, which is a key selling point for many performers and a driver of the platform’s creator growth.
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💡 Deeper take: what creators and fans actually need to know (2025 view)
Legal base vs practical control: OnlyFans operates with a London base and UK filings for its holding company, which gives it a public corporate footprint in Britain. But ultimate control sits with a single owner who lives in the US — that affects strategic direction, liquidity events, and how big dividend flows are handled.
Money flows are real and concentrated: the 2023 profit and multi-year dividends show OnlyFans isn’t a hobby — it’s a profitable content platform that funnels large sums to ownership. That wealth concentration has both upside (stable platform investment) and downside (single-owner risk if strategies change).
Diversification is underway: the platform has been actively recruiting trainers, comedians and singers to expand beyond adult content — a pivot designed to increase mainstream credibility and ad/partnership options.
Reputation and safety incidents still drive headlines: recent reporting in outlets such as the New York Post and The Tab show that creators’ off-platform actions and criminal investigations can spill into public view quickly, affecting brand perception and platform moderation pressure. See recent coverage of arrest-related stories for how fast narratives can escalate [New York Post, 2025-09-29].
Cultural momentum matters: industry write-ups and celeb use keep OnlyFans in cultural headlines, which sustains user interest and creator recruitment — for example, recent influencer updates and celeb sign-ups continue to fuel curiosity and subscriptions [Us Weekly, 2025-09-29].
Historical roots: subscription-first monetisation for creators didn’t appear overnight — it has roots in adult-performer innovation from the 1990s and early 2000s; modern platform evolution is often traced in longform pieces that document that history [The Hustle, 2025-09-28].
🙋 Frequently Asked Questions
❓ Where exactly is OnlyFans headquartered?
💬 OnlyFans operates from London and Fenix International is UK-registered — that’s why you’ll see “based in London” on company pages. But corporate ownership and executive residency are international, so don’t confuse operational HQ with ownership location.
🛠️ Who owns OnlyFans and why does that matter to creators?
💬 Leonid Radvinsky is the sole owner of Fenix International (the holding company). Ownership matters because strategic shifts, dividends and platform policy decisions come from the top — if one person controls the purse strings, priorities can shift quickly.
🧠 Is OnlyFans still mainly for adult content?
💬 Yes — adult content remains a big part of OnlyFans’ identity and revenue. But the platform has been actively recruiting non-adult creators like trainers, comedians and singers to diversify and attract different subscriber audiences.
🧩 Final thoughts
OnlyFans is legally and operationally anchored in London, but its financial muscle and ownership are international — led by Leonid Radvinsky (resident in Florida). The platform’s profit and owner dividend figures underscore that OnlyFans is a mature, high-revenue business still expanding beyond adult content. For creators, that means opportunities and risks: good payouts and broad reach, offset by occasional reputational storms and single-owner strategic choices.
📚 Further Reading
Here are 3 recent pieces from the news pool that give extra context:
🔸 “Accountant Reveals What Aussie Influencers Can Claim On Tax, From Botox To Lingerie”
🗞️ Source: Pedestrian – 📅 2025-09-29
🔗 Read Article
🔸 “SII revela un aumento en los influencers que pagaron impuestos en 2025 y dice que el monto subió más de 50%”
🗞️ Source: latercera – 📅 2025-09-29
🔗 Read Article
🔸 “Who Is Bonnie Blue’s Husband and Why His Mum Says He Deserves a Cut of the OnlyFans Star’s $45m Fortune”
🗞️ Source: IBTimes – 📅 2025-09-29
🔗 Read Article
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📌 Disclaimer
This post blends public company filings, recent reporting and a dash of AI assistance. It’s meant for information and discussion — not legal or financial advice. Double-check filings and primary sources for decisions that matter. If anything looks off, ping me and I’ll sort it out.